Better With Birds
Watch birds.
Feel Smarter.
Be Happier.
Order of results may vary.
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We make birdwatching simple and fun
so you can kick back, relax, and discover nature without a textbook (though, field guides are sorta non-negotiable). Whether you’re looking to impress your friends with your bird knowledge or just escape the daily grind, we’ve got you covered.
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Curiosity. Discovery. Connection.
Birding brings all the good stuff to your life.
Wear it on your sleeve.
Gear Up and Get Going!
Apparel
Accessories
Art
Demystifying birdwatching so you can easily connect with nature
With our tips and tools, you’ll go from backyard birder to full-blown ornithologist before you can say “Who’s a pretty bird?”
How to Start Birding
NEW TO BIRD WATCHING? NO PROBLEM!
Our beginner guides are packed with easy tips, fun facts, and everything else to get you from zero to bird hero in no time. They’ll make your entry into birdwatching as fun and easy as spotting a cardinal in snow.
Binoculars!
NOT JUST FOR CREEPY NEIGHBORS
There’s an impressive array of ‘nocs out there for birders. But don’t let choice overwhelm you. Our simple Binocular Buying Guides cut through the jargon so you can focus on the feathers, not the fuss.
Join the Flock!
Because birdwatching is better together
Nothing beats sharing a good bird sighting except maybe sharing it with new friends. Join our social flock to share your snapshots, tales from the trail, and connect with bird lovers who don’t mind getting a little mud on their boots.
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Turn your boring walks into bird-stalking adventures with us.